I’ve all the time been a little bit of a purist in terms of make-up and skincare. I’ve primarily used the identical 5 or so merchandise for the previous decade as a result of I know what I like, and extra importantly, what my pores and skin likes. That being stated, I’m additionally greater than prepared to attempt new manufacturers and merchandise that an precise individual recommends (each product description sounds good on Sephora’s website). Enter Go-To, a natural, cruelty-free skin care line that my co-employee says is all the fashion in her homeland of Australia.
Here’s slightly backstory on Go-To. It was began by Zoë Foster Blake who needed to create a pure, efficient, and simplified skincare line to make use of on herself and ultimately promote to the plenty. When I say simplified, I imply each the formulation of the elements and it’s packaging are minimal, simple, and in essence, meant to streamline your pores and skin care routine, thus simplifying life.
You’ve in all probability heard of manufacturers like this earlier than — I know I have. The factor that makes this model stand out, a minimum of for me, is that pre-Go-To, Foster Blake served as the sweetness director at Cosmopolitan and Harper’s Bazaar. I’ve been round my justifiable share of magnificence editors (my first eight years in publishing have been with InType, the place the sweetness editor was my “work wife”). What many individuals don’t understand about magnificence editors is that they’re knowledgeable. They should be contemplating what number of merchandise they’re despatched to attempt to what number of dermatologists they’re continuously interviewing. I’d attempt something a magnificence editor beneficial to me as a result of they assume like a derm however can break a product down for me in layman’s phrases: “This bottle is pretty, but the product is meh” or “you’re going to love the way this smells, but don’t use it if you have eczema” and “the jar looks like it came out of someone’s basement (not in a good way), but it’s amazing.” *Add to cart*
Speaking of look, the road seems to be good and can look lovable in your toilet counter. See?
All the bottles, tubes, and so forth are peach with white caps and lettering — cute! — and the model shouldn’t be afraid to be humorous and trustworthy. Case in level: “This mask will make me look even amazinger” is emblazoned throughout a sheet masks packet, and you realize what? It sort of did. And their Lips! lip remedy, which I used diligently for all of three weeks till I misplaced it (as a result of I’m a traditional human being) doesn’t promise to be a fast repair for destroyed lips however provides you the heads up that it’s going to wish just a little time to work its magic — confirmed.
It’s value noting that the whole lot smells good. The scents usually are not overwhelming and the primary phrases that come to thoughts are: citrusy, recent, brilliant, and costly regardless that everything is reasonably priced ($7 – $39).
The model additionally will get a pair additional brownie factors as a result of the founder is a mother. I’m a drained mother, so I really feel like you must simply let me have this one.
Anyway, I tried just about the entire vary of Go-To for 2 months, and actually loved utilizing every thing. That doesn’t imply I’m going to restock each single merchandise although, as a result of as I talked about earlier than, I’m a purist and it’s arduous to let my tried-and-true’s go, however listed here are the standouts IMO.
My favourite needs to be their Exfoliating Swipeys, that are precisely that. I was skeptical of the pads at first as a result of i’m used to utilizing good previous-original face exfoliator that you simply squeeze from a tube. But as soon as I noticed the grime the pads have been choosing up from my face and neck… endlessly hooked. For me, the ‘grit’ in my exfoliator can also be key. They don’t begin tough — they’re somewhat gentle, truly — however the extra you swipe and the more durable you push, the extra textured they turn out to be. Basically, you possibly can select your personal journey relating to scrubbing the lifeless pores and skin off your face.
What else am I more likely to reorder? The Super Handy hand cream. It’s chilly and dry in New York City, and my California-born pores and skin hates the east coast local weather. Regular lotion simply gained’t reduce it, particularly on my palms. The components is neither too thick or greasy (a surprisingly onerous discover within the hand cream market) and the tube is sort of the right measurement… not too lengthy, not too extensive (type of like me, however I digress…
Then there’s the Face Hero face oil, one of many model’s bestsellers. The factor is, my expertise with face oils is… restricted. This is actually the primary one I’ve tried and used regularly. After two months of continuous use, I will say that my pores and skin was feeling nice up till it the final week or so when the warmth kicked on in my constructing, turning my apt in to a literal desert. No humidifier stands an opportunity towards the moisture-depleting power of an previous NYC radiator. Since then I’ve been dabbling a little bit of my toddler’s eczema cream on my cheeks for just a little additional increase. During the humid summer time although, when I was most nervous about utilizing it (oily pores and skin + oil feels like a nasty mixture), it truly made me really feel like my pores and skin was happier (probably even much less oily general) and dare I say it? Glowing.
What am I passing on? Their Properly Clean foaming face wash ($24, Sephora). Don’t get me improper, it’s mild, straightforward to pump, and makes my face really feel clear, however the one factor it gained’t do is get my mascara off (I am not speaking waterproof). I simply don’t have the curiosity in getting one other product for that one objective, when I have already got a favourite face wash that may.
I’ve additionally acquired a love-hate relationship with the Exceptionoil body oil ($39, Sephora). Love slathering it throughout submit-scorching bathe, however tube is just too tall and thin and retains getting knocked off my shelf. The components can also be temperature delicate (runny when heat, a bit waxy when chilly). This might be a testomony to the truth that it’s not utilizing pointless chemical-based mostly stabilizers, however I’ve resorted to preserving the open tube propped the wrong way up in a cup whereas making use of the product on my physique and hair. I make it work, however want I didn’t should. Other bonus? You can use it in your hair.
The sheet masks, however, checks all the appropriate bins. The packaging is cute, it smells good, it’s tremendous serum-y (I understand that sounds a bit gross, however it’s so disappointing if you open up a sheet masks and it principally looks like a humid paper towel. It must be dripping with all of the issues that may make my pores and skin look higher than it has all week post-15-minute soak.)
All in all, I favored the expertise of utilizing a collective set of skincare merchandise — the final time I did that and had as a lot enjoyable was when I was 13ish and hopping onto the Clinique bandwagon.
Oh, and Go-To in case you’re studying, an eye fixed cream and dirt masks are on my wishlist.